Five reasons why you should study Marketing at the University of Wolverhampton

With over 1 million people now employed in Marketing professions with the UK (Statista, 2022), it’s now a great time to upskill and benefit from our Chartered Institute of Marketing (CIM) accredited practical Marketing course. Our University of Wolverhampton Marketing degree has been rated at 93% for Overall Satisfaction by our students (NSS, 2022) making us the top performing University for satisfaction across the West Midlands. So, here's a few more reasons why you should study with us at the University of Wolverhampton.

Our five Marketing course benefits include:

• Engagement with live projects! We focus heavily on the integration of business engagement within modules, we have strong links with industry and you will get to work with real-time businesses to solve their real-time marketing issues. Working in consultancy style you will engage with a variety of businesses from small medium enterprises, social enterprises to large organisations, benefitting from direct contact, communication and time with the client and marketing team.
• Networking with Marketing professionals! Our academics have worked or are working professionals within industry with experience of practice and publishing research. We regularly invite marketing experts from industry and academia to talk about contemporary issues in marketing as part of our Marketing Bootcamp series as well as regular events. We also give opportunities to our marketing students and alumni to talk about their marketing experiences and share the stage with experts. This networking brings opportunities in the form of jobs, work placements and internships.
• Enhance your digital marketing skills! We organise marketing workshops to provide hands on training on various digital marketing tools. The marketing industry is heavily reliant on marketing tools to make internal and external processes seamless. We have embedded some of these key marketing tools into our modules to prepare you for the industry, such as Content Management Systems (CMS), Search Engine Optimisation (SEO) tools, Keyword analysis tools, Email Marketing, Advertisement tools, Social Media Management, Marketing Research, Data Analytics and Search Engine tools.
• Gain accreditation from the Chartered Institute of Marketing (CIM)! Upon successful completion of our marketing courses, you could receive exemption from CIM qualifications, allowing you to gain additional sought-after qualifications at a reduced cost and time. We have received regular commendations from the CIM for both our Certificate and Diploma results, achieving excellent pass rates.
• Benefit from mentoring opportunities! The IoD (Institute of Directors) Student Mentoring Scheme is a fantastic opportunity for our final year marketing students, connecting them to the IoD who provide support and help to get ahead on the career ladder. The scheme enables students to get advice and encouragement from a Senior Manager, Director or Chief executive within the Marketing industry.

Don’t just take our word for it, hear what our students and graduates have to say: 

"My Business and Marketing course has had a positive impact on my career path. I am profoundly confident in creating communication and marketing strategies, expanding a business into a new international market, analysing data and using a variety of marketing platforms." (Gioan Peloumpi, Business and Marketing Management)

“My Marketing Management course has been so enjoyable, I have learnt so much and it has helped me develop myself towards my Marketing career, and not be afraid to say yes”. (Daria Piotrowska, Marketing Management)

“The university educated me to explore the technical requirements to be a marketer, but more importantly the people skills to confidently present and implement my strategies. A critical component to the course is the inclusion and support from local businesses and Alumni, which allowed us as students to dream and aspire to make a dent in the marketing of brands”. (Corey Whitehouse, Business and Marketing Management)

To find out more about our BA Business & Marketing Management or BA Marketing Management courses, please email: Hajrija Dergic at H.Dergic2@wlv.ac.uk

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