Back Back

Dragons’ Den graduate celebrates major deal

22/07/2008
 
 
Kate Ingram and her business partner Al Jimenez tried to win a £150,000 investment from the five dragons on the BBC Two show.  Although they did not secure backing from the fearsome business gurus, their company Babeco has since been approached by Mothercare, which is now selling the product online.Al Jimenez and Kate Ingram demonstrate the baby station, with the help of baby George and Eleanor.
 
The Baby Station and is a baby seat and play base, suitable for youngsters from four months, that allows them to sit upright in a comfortable position. A flexible foam seat offers comfort for the child and an adjustable three point safety harness ensures safety.
 
Kate, now 36, graduated in 2005 with a BA (Hons) in Business Management from the and is now based in Weston-Super-Mare.
 
Kate said: “The day of filming was very hectic and surreal, and exciting too. When the dragons turned us down we felt a bit deflated. But we have had such a lot of interest in the Baby Station and now Mothercare is selling it – so it was worth every minute. Since filming Dragons’ Den, orders for the Baby Station have been flying in, so we are now actually relieved that the dragons missed the opportunity!”

Further information

Picture: Al Jimenez and Kate Ingram demonstrate the Baby Station with the help of baby George and Eleanor.
 
For media inquiries, contact Vickie Woodward in the Press Office on 01902 322736 or 07973 335112.
 

For more information please contact the Corporate Communications Team.