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University and Wolves score a decade of partnership working


The University of Wolverhampton has entered its tenth consecutive year of partnership with Wolverhampton Wanderers Football Club. The collaboration underscores a commitment by both to create enriching opportunities for students and foster a mutually beneficial relationship between education, football, and the city.

The partnership, which first launched in 2014, will see the University proudly continue its role as the training kit sponsor for the women's first team.

Throughout the ten-year partnership, Wolves has provided countless students with unique experiences, ranging from work placements that led to full-time roles to unforgettable moments such as surprise stadium tours and play-on-the-pitch opportunities at the iconic Molineux stadium.

group photo  at Molineux stadium with VC Professor Ebrahim Adia shaking hands and signed shirts held up

Professor Ebrahim Adia, Vice-Chancellor at the University of Wolverhampton, said: “Our enduring partnership epitomizes the strength of collaboration between two significant institutions anchoring the city of Wolverhampton.

“Together we champion community vibrancy, economic prosperity, and global reach, and I know our students thrive through invaluable placements and work experience.”

During the past decade the University and Wolves have joined forces on various initiatives including hosting the first live esports event in the city at the University's Arena Theatre. The Premier League club has also made use of some of the University’s cutting edge facilities including using the Screen School to film their home and away kit launches for the current 2023/24 Premier League season.

Russell Jones, General Manager of Marketing and Commercial Growth at Wolves, said: “Football and education intertwine seamlessly in our successful partnership. Beyond the pitch, Wolves operates as a multifaceted business with departments spanning retail, hospitality, media, and more, offering diverse opportunities for students with varying skill sets. Likewise, the University's high-end facilities, particularly in the Screen School, elevate the quality of content produced by the club, demonstrating the innovative nature of our collaboration.

“Looking ahead, the partnership opens doors for both institutions locally and internationally. From collaborative courses in India and Sri Lanka to supporting women's football and grassroots development, our joint efforts continue to expand horizons and drive positive change.”

University of Wolverhampton Alumna, Honorary Fellow and Hall of Fame inductee, Suzi Perry said: “I’m a Wolverhampton girl and a proud graduate of the University. The significance of both institutions to our city cannot be overstated.

“They are the beating heart of Wolverhampton, serving as beacons that attract people from near and far. Whether it's students coming to the University or away fans descending on Molineux, these institutions promote Wolverhampton's spirit and identity on a grand scale.”

Students at the University are able to take full advantage of the partnership, securing work experience and even paid roles at the football club. From journalism and reporting opportunities to marketing and video production, students are securing access to vital experiences to take them to the next step in their careers.

The collaboration extends to Wolves' football development department, currently engaged with the University's thriving sports programs. This partnership has paved the way for dozens of students to access coaching pathways, spanning from local grassroots opportunities to elite international engagements.

Russel Smith, Football Coaching Lecturer at the University said: “The partnership with Wolves works exceptionally well due to our on-the-ground connections.

“Through our 'Earn and Learn' motto, students can gain real-world experience and secure positions at a Premier League club like Wolves. This partnership not only benefits our students but also contributes to the growth and success of the club. It's a win-win collaboration that we are incredibly grateful for.

Group photograph at Molineux stadium with commemorative 10 year shirt

Jakub Wisniewski, Football Coaching and Performance student and Football Development Coach at Wolves said: “Thanks to the partnership, I’ve landed a role as a Football Development Coach, bridging grassroots teams to the academy.

“The support and guidance from my lecturers, coupled with practical experience, has accelerated my journey from student to professional coach."

Ibraheem Oyetunde, Football Coaching and Performance Student and Pre-Academy Coach at Wolves said: “The University's support has been invaluable, from settling into student life to gaining practical experience.

 “I never thought I would have a coaching role at this stage in my career. I’m incredibly grateful to the University and the partnership at Wolves for allowing me to have this experience.”

For more information please contact the Corporate Communications Team.

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