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New Marketing Book Club launches in April

01/03/2019
New Marketing Book Club launches in April

The monthly meet-up will discuss marketing and marketing-related books. The books will be tailored to fit alongside Business & Marketing modules.

The purpose of this book club is to give students the chance to enjoy some further reading and help their modules, as well as being fun!  We will also hold discussions on our Twitter handle @WlvBMS about the books, in addition to the monthly meetings.

The first monthly meeting will be held on April 1st in MU406 at the Business School from 16:00 -18:00 and can be booked via the link: https://wlvmarketingbookclub.eventbrite.co.uk

Our first book will be:

1. Earl, S. & Waddington, S. (2012) Brand Anarchy: Managing corporate reputation. Bloomsbury UK.

It is available to read online through the University library, so feel free to pick up a copy before our get-together.

Link: https://librarysearch.wlv.ac.uk/discovery/search…

 

For more information please contact the Corporate Communications Team.

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