BA (Hons) Sports Journalism with Sandwich Placement


Are you passionate about sports? If so, this is the course for you.  Sport is part of everyone’s life. Sport and physical activity have the power to transform people’s wellbeing and create a fitter, healthier and happier nation while contributing approximately £40 billion to the UK economy every year. This new course will offer you the unique opportunity to focus your journalistic ambitions on the sport of your choice – from cricket, rugby or football to car racing, gymnastics and minority sports (e.g. Women’s sports and Paralympics). With Wolverhampton Wonderers just across the road and other local clubs (West Bromwich, Telford, Walsall, Staffordshire Cricket Club etc.) within easy reach, you will frequently go to press conferences, matches and other sports events in the area.

Following the success of our BJTC- accredited Multimedia Journalism course, the new course will  focus on sport and wellbeing, which will enable you to perform roles in different areas of the sport industry. You will be introduced to a full range of modern media and will adopt real-world working strategies (news days), produce ground-breaking audio, video, web and social media content and benefit from work placements that will enable you to enter the job market with the most up-to-date and relevant knowledge and expertise.

This dynamic course will teach you how to produce compelling sports content for both traditional and emerging media platforms. You will gain the core journalistic research and writing skills as well as studying media law and ethics. Working in our industry fit facilities, you will develop a multi-platform mind-set, producing print, radio and TV news, reports, features, documentaries, as well as creating blogs and podcasts, digital photos, audio/video stories and content for websites and mobile devices.

The course is delivered by staff with extensive professional journalism experience together with a range of practicing journalists who come into the University as visiting lecturers.

What are the top reasons to study this course?

  • It is a unique programme in West Midlands and Wales. The new course will focus not only on mainstream sports but also on other sports, for example: cricket, rugby, gymnastics, women’s sports, Paralympic sports. Only 14 universities in the country offer similar courses. None of them are located in the West Midlands or Wales.
  • We focus on employability. Students’ success is at the core of our programme and that is why practical work is project-based with students being the journalists, producing radio and television news bulletins and digital packages to industry standards and deadlines.
  • You will gain in-depth knowledge and skills that provide the essential first step to a satisfying career and transferable skills that you can use throughout your career whether in broadcast media journalism or another industry
  • We provide excellent work placements and links to industry and fully- equipped media facilities: radio and television studios, newsroom and editing suites.
  • You will gain practical, hands-on experience using high-end media equipment and develop skills in digital production, writing, interviewing and editing.
  • You will work with highly experienced staff dedicated to providing a personal learning experience for every student.
  • Lovely campus and exciting student life.

All courses in the School of Art are now available with a professional placement option (Sandwich Year). A professional placement provides an opportunity for professional development in the work place and as such, greatly enhances the student’s prospects of finding rewarding and relevant employment at the end of their studies. The school assists students in securing work placements, undertaking live briefs, engaging directly with employers and developing key employability skills. The School is committed to raising student awareness of the opportunities that exist post-graduation.