Winning Business Academy
Where: Wolverhampton Business Solutions Centre,
Wolverhampton Science Park
Duration: Three half-day workshops plus
tailored one-to-one mentoring support at your place of work and
access to online resources. The course will last three to four
months dependent on workshop attendance. Workshops will be held
once every six to eight weeks.
Start date: June 2012
Apply: Telephone us
on 01902 321
272 to apply.
The Winning Business Academy will give you the skills and
confidence you need to:
- Improve the value of your sales
- Outperform your competitors and create a sustainable
- Develop strategies that can achieve your organisation's
- Find new customers and retain existing
Relevant for aspiring sales professionals and operational
managers who need to have a good understanding of the sales
function, this introductory course will provide the tools needed to
achieve individual and organisational sales targets and to
accelerate career progression in sales and/or management.
This programme is delivered by Winning Pitch and accredited
by the University of Wolverhampton. Successful completion of the
programme will give you accelerated entry to the Postgraduate
Certificate in Sales Management.
What will I study?
During the course, you will complete three master classes:
Why do some customers choose to
work with your competitors? Is it because of price, quality or
service? Understand the key differences between you and your
competitors and use this knowledge to create a vision tool that
will allow you to develop a sustainable competitive advantage, add
value to your current products and reduce costs.
The vision – A strategic focus
robust strategy, that is focused on achieving key objectives, is
vital for maximising organisational growth. Building on the tools
developed during the first master class, you will be able to
establish the objectives you need to pursue in order to grow your
organisation and create a three-year strategy that highlights and
measures the key developmental milestones needed to achieve the set
Your ability to find, win and
retain customers will have a significant impact on your ability to
achieve your growth aspirations. This final master class introduces
the tools needed to identify; communication with and sell to, your
To join the programme, you need to be employed in a sales
role and be able to apply tools and techniques learnt to your own
What will I gain?
At the end of this programme you will be able to:
- Influence the growth potential of your organisation.
- Create a vision and strategy for your organisation that can
- Develop the skills needed to achieve challenging
- Use established best practice skills to maintain sustainable
Why Wolverhampton and Winning Pitch?
The University of Wolverhampton is recognised as one of the most
entrepreneurial universities in the UK, with a proven track record
in delivering business education and training that improves
performance. The University works with over 1,000 public and
private sector organisations each year to provide them with the
tailored support and training they need to achieve their growth
develops and delivers a range of business growth services, from
workshops and master classes to mentoring and consultancy support,
to organisations across the UK at all stages of their life