NFC - The New QR Code? You will probably have seen a QR code - you may even be using them as part of your marketing campaigns. Whilst they can be very effective in generating business, there are other automatic identification and data capture technologies on the market which are starting to be used for promotional purposes.
Aimed at the West Midlands SME community, this short seminar will explain how NFC works, how you can use it, the technology you need to be able to adopt it and some of the more creative ways in which it has been used to date. We will also look at the integration opportunities with QR codes i.e. how you can use both together.
Undertaken research and development in the last 2 years? Looking to develop your business through skills you currently lack?
Find out what funding and support is available to help your company develop new and innovative projects at this unmissable event.
This free breakfast briefing features Darren Glover from Business Solutions (Midlands) Ltd, who has helped companies to claim R&D Tax Credits. He will provide an overview on R&D tax credits and the claim process.
The event will also include an overview of the benefits of Knowledge Transfer Partnerships and a company case study with Malthouse Engineering, plus Daniel Carins from Walsall Council on support for businesses.
PR can help you build brand and reputation, giving your company the competitive edge. If you are responsible for PR in your marketing remit, or would like to bring it into your marketing mix, the workshop ‘The Secret to Perfect in-house PR’ is designed exactly for you.
This workshop covers what media contacts look for in a press release, how to source media contacts and build strong relationships.
Led by Pressvine’s Adam Tipper and with Sarah Williams, from the University of Wolverhampton’s Business School the workshop will also include insight from Mark Hayward, Marketing Manager at Malthouse Engineering. He will highlight the benefits of utilising PR to generate great publicity for a company.
Also included is a collection of insight from industry leading media contacts in outlets such as:- The Huffington Post, Press Gazette, Tech Crunch, Mashable and PR Week.
