Wolverhampton School of Art

BDes (Hons) Product Design

From cars to ‘white goods’ like fridges and dishwashers, from music systems to electronic aids like SatNav or PDAs, today’s product designer may enhance an existing product with a contemporary ‘twist’ or new take on an object from a fresh angle, or invent from scratch the latest new ‘must have’ accessory.

Why choose this course?


  • You will gain insight into how to deliver applied projects from concept to completion.
  • You will learn how to evaluate design briefs from which you will produce detailed designs, build prototypes and manage projects.
  • You will have the opportunity to work on ‘live commissions’ – either through working with companies or by entering both regional and national competitions.
  • You will benefit from good links to industry for the world of work.
  • You will be joining a well-equipped department which has facilities for both large-scale metal machinery work in our fabrication workshop, as well as a fine-metal workshop for smaller-scale work.
  • You will learn through a variety of teaching styles, including both studio and workshop teaching, lectures and group discussion in seminars.







Career development

Careers open up in this field as a freelance designer, an industrial designer or with design consultancies, model-making, visualisation or marketing. The applied nature of the work and the opportunity to work on ‘live commissions’ means you’ll have the practical skills as well as the academic experience to boost your CV and potentially work with national and international companies.

Here are some of the organisations we've worked with:

Further information:

More detailed information about the course

Read about our student successes. (PDF 210K, Downloads file)

Examples of student work


Course leader: Dave Henley, d.w.henley@wlv.ac.uk